Brainface Apparel is the brainchild of Mark Kamachi’s oni-inspired logo. Previously, this brand was part of their pop-up bike race tee-shops that AdMaki would bring to various bike races in BC. Now the brand has been revitalized as an online tee shop using drop-shipping companies TeeSpring and RedBubble to alleviate waste and physical inventory management.
My role has been to re-position the brand for the right audience today and build out a consistent digital presence including: website, social media platforms, as well as creating the digital shops and their Google Business page for a stronger and more legitimate presence.
This has also included all social media content creation, writing as well as planning of any social media campaigns such as our current month-long ‘March Radness’ bracket running in both Instagram and Facebook stories with feed posts on both. The goal of this campaign is to establish more brand and product awareness as we build out the brand to exist solely digitally but with physical products available.
View full site here:
https://brainface.ca/